Over the past decade the private childcare industry in Australia has substantially grown. Childcare operators have been able to function in a favourable market and profits were easily made – but this is changing ...
In order for childcare centres to operate successfully and profitably in today’s competitive marketplace, childcare owners need to be familiar with various legislations, accreditation, wage costs, human resources and marketing principles and concepts for survival and growth. More and more childcare owners are finding that survival and growth depends very much on understanding customer needs (parents and children), staff training and development as well as the environment in which they compete/operate.